Creative Aging Directory - ARTZ: Artists for Alzheimer’s

Program Title
Meet Me at the Movies & Make Memories
Program Summary

Meet Me at the Movies & Make Memories is a free interactive film experience designed to encourage audience discussion and reminiscence. It is part of ARTZ: Artists for Alzheimer’s® and guided by ARTZ facilitators. All events are hosted by a local art house cinema and feature iconic film clips from the 1930s through the 1970s. Each of the scenes (four to six minutes long) is chosen through focus groups consisting of people living with memory loss. This inclusive program promotes participation and attendance from all members of the community, integrating different generations, raising awareness, and helping to reduce the stigma often associated with a neurocognitive disorders and memory loss.

Program Background and History

ARTZ: Artists for Alzheimer’s® is an initiative of the I'm Still Here Foundation that draws on the support and collaboration of artists and cultural institutions to share, educate, and inspire. ARTZ has developed Alzheimer’s-specific cultural access programs with some of the world's most renowned and respected cultural institutions, including the Louvre in Paris, the Museum of Modern Art in New York, the National Gallery of Australia, the Big Apple Circus, and the Tribeca Film Institute, among others. ARTZ has organized over 400 community events, giving more than 10,000 people living with Alzheimer’s and related dementia access to arts and culture. The ARTZ network has been developed in Boston, New York, Stuttgart, London, Melbourne, and Paris.

In 2006, ARTZ developed the program concept and then partnered with the Tribeca Film Institute in New York City. Since then, ARTZ and Tribeca have hosted several “Meet Me at Tribeca and Make Memories” events. In 2010, ARTZ partnered with the Coolidge Corner Theatre in Brookline, Massachusetts. The Coolidge, the country’s oldest continuously running art house cinema (since 1933), is a non-profit organization that has been developing and implementing community access programs for decades. ARTZ and the Coolidge run a quarterly “Meet Me at the Coolidge and Make Memories” initiative, with shows held each September, December, April, and June.

Program-Specific Research and Key Findings
Program-Specific Assessment and Evaluation

This program is evaluated on an ongoing basis through the use of interviews and feedback questionnaires from attendees. These evaluations are used to improve ongoing programs and influence the planning process for new and upcoming programs. 

Advice for Other Organizations Conducting Similar Programs

Conduct community outreach, create education partnerships with arts and cultural organizations, provide training for museums and volunteers, conduct an evaluation of museum physical design, conduct focus group interviews, and conduct an introductory pilot program that enables a trial period for working on several areas of the process.

City (Main)
State (Main)
Phone-Phone (Main)
Facebook Link
Twitter Link
Arts Discipline
Kinds of Creative Engagement/Program Focus
Presenting a Performance, Attending a Performance
Kinds of Creative Engagement/Program Focus Other
Interdisciplinary Connections
Creative engagement

Older adults participate in focus groups deciding which clips to use for each event. During the event volunteers engage the audience in discussion by inviting conversation and asking questions before and after each film clip.  There are approximately 250 people who attend each program, and over 25 volunteers, many of whom are older adults themselves. 

Target Audience
Active Adults, Caregivers - Family, Caregivers - Professional, Frail Older Adults, Intergenerational, People with Alzheimer's Disease / Dementia
Adaptive Program Design
Hearing Disabilities, Mobility Disabilities, Cognitive Disabilities, Intellectual Disabilities, Psychiatric Disabilities
Adaptive Program Design Other
Program Setting
Arts Organization, Community Center
Program Service Area / Geography
Rural, Suburban, Urban
Program Service Area / Geography Other

Massachusetts: Worcester, Brookline, Lowell, Roxbury, New Bedford; New York: Westchester County, New York City, Putnam County; California: San Francisco, Sacramento; Washington State: Seattle
International: Melbourne, the UK, Paris & Madrid.